the latest news on lenticular marketing and packaging


09 16 2014

Pictured: Disney Jr Doc McStuffins Get Better Talking Mobile Cart, retails at $49.99

With the holiday shopping season approaching, Toys“R”Us® today revealed its highly anticipated 2014 Holiday Hot Toy List. The annual list of 36 items, determined by Toys“R”Us play experts after months of extensive research, is packed with a wide range of brand new toys, games and other playthings expected to be at the top of kids’ wish lists this year. For the full list, visit or follow the conversation on social media using the hashtag, #TRUHotToyList.

Among the 36 items named to the Toys“R”Us Holiday Hot Toy List are the Fabulous 15, expected to be the most sought-after and anticipated items of the holiday season:

  • Charmazing™ Color Me Up! from Wooky Entertainment Inc.
  • Disney Frozen Snow Glow Elsa from JAKKS Pacific, Inc.
  • Doc McStuffins Get Better Talking Mobile from Just Play™
  • FurReal Friends® Get Up and Go Go My Walkin’ Pup™ from Hasbro®
  • Hot Wheels® Street Hawk™ Remote Control Flying Car from Mattel®
  • Imaginext® Battle Rover by Fisher-Price®
  • LeapTV™ from LeapFrog®
  • LEGO® FUSION Town Master from LEGO® Systems Inc.
  • Little Live Pets™ Bird Cage Love Birds Double Pack from Moose Toys™
  • MAX Tow Truck™ from JAKKS Pacific, Inc.
  • Mutant Mania™ Mutant Masher from Moose Toys™
  • Skylanders Trap Team™ from Activision Publishing, Inc.
  • Teenage Mutant Ninja TurtlesStretch ‘N’ Shout Leonardo from Playmates Toys®
  • TRANSFORMERS Stomp & Chomp GRIMLOCK from Hasbro®
  • Zoomer™ Dino (Onyx) from Spin Master™

Source: Toys-r-us Corporate Website


09 18 2013

To help provide parents and gift-givers insight into the toys sure to appear on children’s wish lists as the holiday shopping season gets underway, Toys“R”Us® has revealed the 2013 Holiday Hot Toy List. This can’t-miss list of the season’s coveted playthings is viewable online at, so shoppers can get a glimpse of the gifts they’ll want to add to their holiday checklists. The company began developing the 2013 Holiday Hot Toy List early in the year, as its buying team scoured the globe to identify items certain to make kids’ wishes come true as they’re unwrapped on Christmas morning.

Beginning today, the company’s official fan page,, will encourage its loyal followers to share kids’ holiday toy wishes while offering gift-givers a wealth of hot toy information, including fun content about the #TRUHotToyList items. Throughout the holiday season, Facebook posts will showcase some of the most anticipated products, including kid-favorite characters, educational items and hot toys that inspire creativity, among others. In addition, fans will enjoy news of special deals, in-store and online services, and more. Shoppers unsure of what gift to get can ask questions on, where toy experts will help them find the perfect present.

SOURCE: Toys-R-Us Press Room

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