Direct Mail

increase response rates with lenticular

Lenticular Direct Mail

Our clients cite far greater response rates to lenticular postcards versus conventionally printed pieces.  We offer 3D lenticular, animation effects and full-motion video capture technology, which transform your high-definition video footage into 2D material, perfect for a direct mail piece.

PHONE: 800 924 5401


A recent market research study was commissioned to measure the effectiveness of lenticular print embellishments, relative to equivalent products that did not feature lenticular.

  • The study showed that adding a lenticular graphic to an ad or promotion can be 3 TIMES more effective in grabbing attention than traditional advertising.
  • Results of the study found that lenticular printing can be a POWERFUL addition to brand-building programs. Viewers will spend almost DOUBLE the amount of time engaging with an ad featuring a lenticular image.
  • Brand affinity can increase TWOFOLD, with a boost in brand attraction when a marketing message is conveyed on a lenticular mailer.


We know you’re busy, so how about letting Virtual Images take your complex jobs and make them worry free? Let us be your one-stop-shop for lenticular direct mailing. We offer just about every option under the sun, including:

  •     Graphic Design
  •     Data Management
  •     Addressing/Imaging
  •     Fulfillment - individual or group/bulk
  •     QR Codes
  •     PURLs
What is Lenticular?
Why Use Lenticular
Lenticular Design Expertise